Coupon for Action Stars - Front

Breakfast cereal is just as synonymous with growing up as toys are. So it's no suprise that in 1987 that G.I.Joe made its way into its own cereal - G.I.Joe Action Stars.

Pictured above is the front of a folded advertisement for G.I.Joe Action Stars. Inside the advertisement is a coupon for 25 cents off Action Stars cereal. The advertisement above, the television commercials, and even the cereal boxes themselves pictured Duke.